Digital Marketing Strategy
Dublin Core
Title
Digital Marketing Strategy
Subject
Marketing Strategy
Description
The Internet has transformed how businesses conduct their activities and how consumers go about buying products. This textbook aims to provide a way of conceptualizing how to do marketing online and a strategic framework to do so.
Creator
Pierre-Yann Dolbec
Source
https://opentextbooks.concordia.ca/digitalmarketing/open/download?type=print_pdf
Publisher
Concordia University Open Textbooks
Date
2021
Contributor
Baihaqi
Rights
Creative Commons
Format
PDF
Language
English
Type
Textbooks
Files
Collection
Citation
Pierre-Yann Dolbec, “Digital Marketing Strategy,” Open Educational Resource (OER) - USK Library, accessed September 13, 2024, http://uilis.usk.ac.id/oer/items/show/7401.